Perrelet Launches Double Rotor iPhone App

Perrelet launches their first iPhone app: the Double Rotor iPhone App.
The app simulates the movements and attributes of two of Perrelet’s most intriguing watches: the Turbine and the Diamond Flower watch.
And as you can expect from a watch: it also indicates time!

Main features of the Perrelet Double Rotor App:
- Beautiful desktop clock when set up in a desktop stand
- The Turbine and the Diamond Flower twirl with the phone's slightest movement
- Provides historical and technical information and watch descriptions about the featuring watches and the brand

The app is fun and FREE and available at the app store.
For more information: Perrelet.com

Basel World Trade Show

Welcome to Perrelet North America's official blog. I guess for the first post, I will discuss my participation in the March 26 Basel World Trade Show in Switzerland. Despite the economic recessions, high-end luxury brands like Perrelet need to be seen and not cut marketing and networking opportunities, so Basel does seem like the perfect fit to help further propel Perrelet's branding in the marketplace in addition to using social media tools appropriately.

Each spring, some 2000 companies from the watch, jewelery and precious-stone industries, together with related sectors, showcase their latest developments and innovations in Basel. The world's most renowned brands display their products exclusively at Basel. So it truly is an honor to be participating. My PR agency in NYC has already done a great job at creating buzz in online watch forums and securing interviews with great watch experts at Basel. I'm very honored to meet all of them, including: Professional Watches, WatchUSeek, WatchLuxus Online and many more.

Below are sample images of watches that I'll be showcasing at Basel this year. If you want to see the full collection, contact Romey@goldsteincom.com for press images or info@perreletusa.com for sales and distribution information.