A "Perrelet" Father's Day

I know this is late, but I just wanted to share my Father's Day with everyone. As I'm learning more about blogging, twitter, and online message forums and immersing myself in this community, I felt as if I should also be a little more personable. So I'll start my sharing my Father's Day recap.

After traveling with the boss from Switzerland (he was in Miami), I spent a lot of time recapping the meetings and working on projects he gave me. I'm still (with the help of my PR Agency) trying to educate him on the influence and importance of social media. I think he grasps the idea better as he is very happy to see what we have accomplished so far in a difficult time and he is convinced that the USA has the best potential for Perrelet of any market in the world.

Many challenges to face including a difficult market but with the new products we are introducing we are all convinced we will meet and surpass our targets for 2009.

In addition, I did see my father and even cut the lawn for him. To think about it, I did a lot of cleaning and chores around the house like cleaning the pool and washing the car. It felt like old times again. And I'm proud to say that my father did wear his Perrelet Jumping Hour Watch.

I was happy to see that Ben from Hodinkee received great "fashionable" reviews about the Turbine Watch he borrowed. It's great Perrelet is breaking into the fashion scene.

For those who haven't invested in a gift for "dear ol' dad", visit the Perrelet web site to find a local retailer near you. Check out the Jumping Hour, Skeleton Chronograph or Retrograde.

Perrelet in Fashion

Perrelet is well known among watch enthusiasts, however with PR and an agency, I'm please to see that Perrelet is penetrating the "fashion" scene. This will always be a watch enthusiast's "watch", however its nice to see that the fashion world is taking notice of the designs of the watch.

In a recent photoshoot with What's Wear, the editor used our Turbine watch as a luxury gift for Father's Day. We're included with some other fashionable and respected watch brands. To see the article you can visit it by clicking here. Please note we're on Page 3 :)

Real Life Turbine Shots

Apparently, people want to see the Perrelet Turbine Watch on a wrist. TimeZone.com was even flooded with replies of Turbine admirers who wanted to see a "non professional" shot of the watch. Well, Ariel from ABlogtoRead was kindly enough to post photos of the Turbine watch on his wrist.

To see the Turbine photos on a wrist, you can view them below (or visit Ariel's blog):


















As I mentioned in my previous post, one of my highlights was having the opportunity to meet Ariel. He was very knowledgeable and asked me questions no other journalist asked me. I could tell he is a true watch enthusiast and blog for the love of the timepiece. I'm glad he is on our side to help promote Perrelet to other consumers.

I know I've been blogging less because I've been busy, but I love tweeting with you. Feel free to comment or follow me on twitter.

JCK Recap and Retailer Testimony

The JCK Las Vegas Show went well. Not many exhibitors had high hopes due to the economy, but I can say Perrelet had good meetings with retailers and media. First, the Venetian Hotel is gorgeous! The service and JCK Show people were kind and very accommodating with all of our request, especially in connecting my PR Guy's laptop to the TV. 

 One of the highlights was meeting with Ariel from ABlogToRead. I was very impressed with his knowledge of the watches and the industry. He took very detailed, specific photos and I see him being a very big figure in this industry. In addition, its great to meet the writers who support Perrelet. I hope to continue to work with him as well as other bloggers and writers. Like Ariel said, "We do this for the watches." 

 Some of the retailers I met with were very impressed with the Turbine piece, which included:

• House of Diamonds
• Ballerina Jewelry
• Rocks Jewelry
• Saks Fifth Avenue
• Feldmar
• Watch Connection
• R. Kury Jewelry
• NY Jewelers

Don't forget to Tweet @WatchPerrelet.

Perpetual Calendar Watch

I leave for the JCK Las Vegas Show in two days! I'm very excited to show off the new pieces thatPerrelet will be releasing later this year as it is an honor to represent this brand. The quality of work that goes into each piece is truly exquisite and well worth the investment when someone buys a Perrelet watch.

One of the pieces that I will be highlighting is the Perpetual Calendar:

The Perpetual Calendar in 18K pink gold. The 43.5mm case houses a caliber P-251 automatic movement with perpetual calendar, moonphase, and chronograph functions. The rotor is set with a glass in a patented design that allows the owner to view the angled bridges decorated with the trademark Perrelet embroidery in the form of a “P”.

I would love to hear what the blog-o-sphere thinks about this watch... To read an awsome review on this watch from Watch Time Online, click here.

Perpetuelle Interview

A few weeks ago, I was honored with a request for an interview with Kyle from Perpetuelle.com about my experience at the Baselworld Fair Show that occured earlier this year. The interview went well and he asked very interesting questions that I didn't think he would ask.

I'm slowly learning (with push from my PR Agency) that bloggers and online writers are very similiar to traditional journalist in regards to their work ethic and the fact they want to see great content in their publications (whether online or print).

Anyways, below is a snippet from the interview or you can click here to read the entire interview:

As part of our "Post-Baselworld Interview Series", Perpetuelle.com recently conducted an interview with Mr. Michael Goldstein, Managing Director of Perrelet USA.  We are pleased to share this interview with you below in which Mr. Goldstein was kind enough to share his insights into Baselworld 2009, some of the new and highly acclaimed new Perrelet collections, online media and more.

Perpetuelle:  How was BASELWORLD 2009 different for Perrelet compared to prior years?

Mr. Goldstein:  The main difference was the decrease of Americans traveling to the fair. In addition, this was our first year in a different booth location, Hall 1.1, and in a much larger space to present the collection. Despite the decrease in traffic, we were happy to see the commitment to buy product by the existing clients.

Traveling During May

The month of May (and business) is keeping me busy. I'm in New York City this week visiting retailers and enjoying all the rain. I should have known better to not expect sunny skies.

Anyways on to business talk - Perrelet will be exhibiting its best time pieces and new collections that are set to debut in the fall of 2009, so if you want to see how these watches look in person, the JCK Vegas Show will be the place to view it before its distributed globablly. My media schedule is getting filled and I can't be any more thrilled at that fact. I'm really excited about meeting a potential new retailer (it's a big one!). 

If you're a member of the press, please feel free to e-mail Romey Louangvilay at Romey@goldsteincom.com to schedule an appointment to view the best that Perrelet has to offer.

If you can't make it to the show, you can read about the novelties before it debuts later this year. The Horozima Web Site posted amazing posts about the collection when I showed them during Basel in Switzerland:

- Perpetual Calendar Chronograph

- Turbine

- Maestro Edition