Tuesday, June 23, 2009

A "Perrelet" Father's Day

I know this is late, but I just wanted to share my Father's Day with everyone. As I'm learning more about blogging, twitter, and online message forums and immersing myself in this community, I felt as if I should also be a little more personable. So I'll start my sharing my Father's Day recap.

After traveling with the boss from Switzerland (he was in Miami), I spent a lot of time recapping the meetings and working on projects he gave me. I'm still (with the help of my PR Agency) trying to educate him on the influence and importance of social media. I think he grasps the idea better as he is very happy to see what we have accomplished so far in a difficult time and he is convinced that the USA has the best potential for Perrelet of any market in the world.

Many challenges to face including a difficult market but with the new products we are introducing we are all convinced we will meet and surpass our targets for 2009.
In addition, I did see my father and even cut the lawn for him. To think about it, I did a lot of cleaning and chores around the house like cleaning the pool and washing the car. It felt like old times again. And I'm proud to say that my father did wear his Perrelet Jumping Hour Watch.

I was happy to see that Ben from Hodinkee received great "fashionable" reviews about the Turbine Watch he borrowed. It's great Perrelet is breaking into the fashion scene.

For those who haven't invested in a gift for "dear ol' dad", visit the Perrelet web site to find a local retailer near you. Check out the Jumping Hour, Skeleton Chronograph or Retrograde.

Wednesday, June 17, 2009

Perrelet in Fashion

Perrelet is well known among watch enthusiasts, however with PR and an agency, I'm please to see that Perrelet is penetrating the "fashion" scene. This will always be a watch enthusiast's "watch", however its nice to see that the fashion world is taking notice of the designs of the watch.

In a recent photoshoot with What's Wear, the editor used our Turbine watch as a luxury gift for Father's Day. We're included with some other fashionable and respected watch brands. To see the article you can visit it by clicking here. Please note we're on Page 3 :)

Monday, June 15, 2009

Real Life Turbine Shots

Apparently, people want to see the Perrelet Turbine Watch on a wrist. TimeZone.com was even flooded with replies of Turbine admirers who wanted to see a "non professional" shot of the watch. Well, Ariel from ABlogtoRead was kindly enough to post photos of the Turbine watch on his wrist.

To see the Turbine photos on a wrist, you can view them below (or visit Ariel's blog):


















As I mentioned in my previous post, one of my highlights was having the opportunity to meet Ariel. He was very knowledgeable and asked me questions no other journalist asked me. I could tell he is a true watch enthusiast and blog for the love of the timepiece. I'm glad he is on our side to help promote Perrelet to other consumers.

I know I've been blogging less because I've been busy, but I love tweeting with you. Feel free to comment or follow me on twitter.

Thursday, June 4, 2009

JCK Recap and Retailer Testimony

The JCK Las Vegas Show went well. Not many exhibitors had high hopes due to the economy, but I can say Perrelet had good meetings with retailers and media. First, the Venetian Hotel is gorgeous! The service and JCK Show people were kind and very accommodating with all of our request, especially in connecting my PR Guy's laptop to the TV. 

 One of the highlights was meeting with Ariel from ABlogToRead. I was very impressed with his knowledge of the watches and the industry. He took very detailed, specific photos and I see him being a very big figure in this industry. In addition, its great to meet the writers who support Perrelet. I hope to continue to work with him as well as other bloggers and writers. Like Ariel said, "We do this for the watches." 

 Some of the retailers I met with were very impressed with the Turbine piece, which included:

  • House of Diamonds
  • Ballerina Jewelry
  • Rocks Jewelry
  • Saks Fifth Avenue
  • Feldmar
  • Watch Connection
  • R. Kury Jewelry
  • NY Jewelers

Don't forget to Tweet @WatchPerrelet.